How can I improve my high-margin wines that aren't selling?

You can use `recommend_placement_optimization` to identify high-margin 'Puzzle' items and receive specific suggestions on moving them to high-visibility positions like Prime zones.

What is a visibility score?

The visibility score, provided by `analyze_wine_position`, is a metric representing the visual impact of a wine's position based on psychological effects like Primacy and Recency.

Can I analyze both by-glass and bottle lists?

Yes, all tools such as `get_menu_benchmarks` and `calculate_menu_health` are designed to handle both 'by-glass' and 'bottle-list' menu types.

Wine Menu Placement Optimizer MCP Connector for Claude

A+

Analyze wine menu positioning to optimize sales using menu engineering.

4 tools Official Updated Oct 1, 2026 Official Vinkius Partner

More Details Connect to Claude

This MCP server provides strategic analysis tools for restaurant managers to optimize wine menu performance. By applying menu engineering principles, it evaluates how wine placement affects consumer behavior. Use analyze_wine_position to calculate visibility scores and sales probability for specific items, or calculate_menu_health to categorize your offerings into Stars, Plowhorses, Puzzles, and Dogs. For actionable improvements, recommend_placement_optimization suggests specific structural changes to maximize profit or volume based on your current menu layout.

winemenu-engineeringsales-optimizationrestaurantanalytics

Connect to Claude

Subscribe on Vinkius, then add this connector to Claude.ai or Claude Code.

① Claude.ai (web app)

Go to Settings → Connectors → Add custom connector
Paste the MCP endpoint URL below

https://edge.vinkius.com/vk_preview_uT7f7vpTiblvj0Nle8rcwodW1ih06GviduXjyby1/mcp

② Claude Code (terminal)

claude mcp add --transport http wine-menu-placement-optimizer https://edge.vinkius.com/vk_preview_uT7f7vpTiblvj0Nle8rcwodW1ih06GviduXjyby1/mcp

③ Claude Desktop

Add to claude_desktop_config.json:

{
  "mcpServers": {
    "wine-menu-placement-optimizer": {
      "url": "https://edge.vinkius.com/vk_preview_uT7f7vpTiblvj0Nle8rcwodW1ih06GviduXjyby1/mcp"
    }
  }
}

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