Snapchat Ads

Snapchat Ads MCP Connector for Claude

A+

Equip your AI agent with direct access to Snapchat Ads — manage campaigns, track ad performance, and optimize spend without opening Snapchat Ads Manager.

8 tools Official Updated Jun 28, 2026 Official Vinkius Partner

Connect Snapchat Ads to your AI agent and manage your Snapchat advertising conversationally.

What you can do

  • Campaign Management — List, create, update, and pause campaigns, ad squads, and individual ads.
  • Performance Analytics — Pull impressions, swipe-ups, story views, conversions, and ROAS metrics.
  • Audience Management — Create and manage custom audiences, lookalikes, and Snap Audience Match lists.
  • Creative Insights — Track performance per creative variant and identify top-performing stories and lenses.

How it works

  1. Subscribe to the Snapchat Ads integration on the marketplace.
  2. Create an app in the Snap Developer Portal (kit.snapchat.com → Manage Apps → Create App).
  3. Ask your AI agent to manage campaigns, pull analytics, or manage audiences.

Who is this for?

  • Performance Marketers — Optimize Snapchat ad spend targeting Gen Z and Millennial demographics.
  • Agencies — Manage multiple client Snapchat ad accounts from one conversational interface.
  • D2C Brands — Track story ad engagement, AR lens performance, and shopping conversion attribution.
ad-campaignsperformance-marketingaudience-targetingconversion-trackingsocial-media-ads

8 tools expose this connector's capabilities to your AI agent.

list_campaigns

List campaigns

list_adsquads

List ad squads

list_ads

List ads

get_campaign_stats

Get campaign statistics

get_account_stats

Get account statistics

pause_campaign

Pause a campaign

enable_campaign

Enable a campaign

get_ad_account

Get ad account info

See how to talk to your AI agent using Snapchat Ads.

How are my Snapchat campaigns performing this week?

This week: Total spend: $1,850. Impressions: 820K. Swipe-ups: 3,400. Swipe-up rate: 0.41%. eCPSU: $0.54. Conversions: 89. ROAS: 3.1x. Top: 'Back to School Story' (1.8x ROAS).

Create a lookalike audience based on my best customers.

Lookalike audience created: 'Top Customers Lookalike' based on 2,400 seed users. Estimated reach: 1.2M users in US (18-34). Ready to assign to campaigns.

Pause any ad squads with spend over $500 and ROAS below 1.5x.

Found 2 ad squads matching criteria. Paused: 'Broad Awareness 18-24' ($620 spend, 0.9x ROAS) and 'Interest - Gaming' ($540 spend, 1.2x ROAS). Estimated daily savings: ~$165.

1. Go to **kit.snapchat.com** and log in with your Snapchat account. 2. Click **Manage Apps** → **Create App** (or **New App**). 3. Choose **Marketing API** as your app category. 4. Fill in the app name and redirect URI. 5. After creation, copy your **Client ID** and **Client Secret** from the app settings. 6. Authorize your ad account to generate an **Access Token** and **Refresh Token**. 7. Paste all values below. 💡 You need an active **Snapchat Ads Manager** account at [ads.snapchat.com](https://ads.snapchat.com).

Related Connectors