Poplar MCP Connector for Claude

Connect your Poplar account to any AI agent and take full control of your programmatic direct mail and physical outreach through natural conversation.

What you can do

• Trigger Mailers — Automatically send physical postcards or letters by providing a campaign ID and recipient details.
• Address Standardization — Clean and verify US mailing addresses using Poplar's specialized standardization service.
• Audience Management — List all mailing audiences and add new members via email or physical address.
• Suppression Control — Add recipients to the global 'Do Not Mail' list to manage opt-outs and compliance.
• Campaign Visibility — List all active direct mail campaigns and inspect available creatives.
• Delivery Tracking — Monitor the production and delivery status of specific mail pieces in real-time.
• Attribution Reporting — Submit customer orders back to Poplar to track the ROI of your physical mail campaigns.

How it works

1. Subscribe to this server
2. Enter your Poplar Access Token (found in API Settings)
3. Start sending physical mail from Claude, Cursor, or any MCP-compatible client

No more manual uploading of address lists. Your AI assistant acts as a dedicated Direct Mail Coordinator or Growth Marketing Specialist.

Who is this for?

• Growth Marketers — automate high-touch physical follow-ups for high-value leads or abandoned carts.
• Retention Managers — send 'Win-back' postcards to churning customers directly from the CRM flow.
• E-commerce Owners — track the effectiveness of direct mail by reporting transactions back for attribution.