Persuasion Framework Scorer

Persuasion Framework Scorer MCP Connector for Claude

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Scans copy for structural and persuasive patterns using Cialdini's principles and copywriting frameworks.

4 tools Official Updated Oct 1, 2026 Official Vinkius Partner

The Persuasion Framework Scorer analyzes text to detect the presence and strength of Cialdini's six principles: reciprocity, scarcity, authority, consistency, liking, and social proof. It also identifies classic copywriting frameworks such as AIDA, PAS, BAB, and FAB by calculating per-stage completeness scores. Additionally, it counts urgency/scarcity trigger phrases and evaluates Call-to-Action (CTA) strength by analyzing verb strength, specificity, and friction words. Use analyze_cialdini to find psychological triggers, identify_framework for structural analysis, evaluate_cta for CTA optimization, and detect_urgency to identify FOMO elements.

persuasioncialdinicopywritingaidamarketing-analysiscta-optimization

4 tools expose this connector's capabilities to your AI agent.

identify_framework

Identify copywriting frameworks like PAS, AIDA, BAB, or FAB

detect_urgency

Detect urgency triggers in text

evaluate_cta

Evaluate the effectiveness of a Call to Action (CTA)

analyze_cialdini

Analyze text for Cialdini principles of persuasion

See how to talk to your AI agent using Persuasion Framework Scorer.

Analyze this ad copy for persuasion principles: 'Limited time only! Our expert-backed formula is used by thousands. Grab yours now before stocks run out!'

Detected Principles: Scarcity ('Limited time only!', 'before stocks run out!'), Social Proof ('used by thousands'), and Authority ('expert-backed').

What framework is used in this text: 'Struggling with back pain? Our ergonomic chair fixes your posture instantly. Experience comfort today.'

The text follows the PAS (Problem, Agitation, Solution) framework.

Evaluate this CTA: 'Click here to buy.'

CTA Score: Low. Issues detected: Low verb strength and high friction due to lack of specificity.

The tool identifies common frameworks including AIDA (Attention, Interest, Desire, Action), PAS (Problem, Agitation, Solution), BAB (Before, After, Bridge), and FAB (Features, Advantages, Benefits).

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