MCP For Claude Marketplace
Instagram (Social Media & Business)

Instagram (Social Media & Business) MCP Connector for Claude

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Manage your Instagram presence via AI — publish photos and reels, analyze insights, and manage comments.

10 tools Official Updated Jun 28, 2026 Official Vinkius Partner
More Details Connect to Claude

Connect your Instagram Business account to any AI agent and take full control of your social media content and audience engagement through natural conversation.

What you can do

  • Content Publishing — Dispatch professional photos and high-impact reels directly from your agent, including custom captions and automated scheduling flows
  • Audience Insights — Query deep performance metrics for your posts and stories to understand reach, impressions, and engagement trends in real-time
  • Comment Management — List, retrieve, and respond to customer comments on your media items to maintain a high-touch social presence effortlessly
  • Media Inventory — Enumerate your published content library and extract detailed metadata, including permalinks and media types (IMAGE, VIDEO, CAROUSEL)
  • Profile Audit — Access your Business account profile data and monitor follower counts and account biographies securely
  • Token Management — Refresh long-lived access tokens directly through your agent to ensure uninterrupted service connectivity

How it works

  1. Subscribe to this server
  2. Enter your Instagram Access Token and Business Account ID
  3. Start managing your Instagram presence from Claude, Cursor, or any MCP-compatible client

Who is this for?

  • Social Media Managers — publish content and monitor engagement metrics through natural conversation without jumping between mobile and desktop apps
  • Marketing Operations — audit account insights and manage high-volume comment responses across multiple business profiles
  • Business Owners — get rapid summaries of recent post performance and respond to top customer queries efficiently
social-media-managementcontent-publishingaudience-insightsreelsengagement-trackingbusiness-analytics

10 tools expose this connector's capabilities to your AI agent.

get_profile

Returns: username, display name, biography, followers, following, post count, website, profile picture, account type. For posts/media, use instagram.media. For post performance, use instagram.insights. Get the authenticated Instagram account profile: username, bio, follower count, following, post count, website

get_media

Returns media_type, caption, permalink, like_count, comments_count, timestamp. For post performance metrics, use instagram.insights with the media_id. For comments, use instagram.comments with the media_id. Get recent Instagram posts — images, videos, reels, carousels — with like and comment counts

get_insights

Requires a media_id — get it from instagram.media first. Only works for Business and Creator accounts. Returns: impressions (total views including repeats), reach (unique accounts), likes, comments, shares, saves. Get performance insights for an Instagram post: impressions, reach, likes, comments, shares, saves, and total interactions

get_comments

Requires a media_id — get it from instagram.media first. To reply to a comment, use instagram.comment.reply. To delete a comment, use instagram.comment.delete. Get comments on an Instagram post — text, username, timestamp, like count, and reply count

get_media_children

Requires a media_id. Get all photos/videos within an Instagram carousel album

publish_photo

The image_url MUST be a publicly accessible HTTPS URL — Instagram fetches it directly. Only works for Business and Creator accounts. For videos/reels, use instagram.publish.reel. ALWAYS confirm with the user before publishing. This action is irreversible. Publish a photo to Instagram — provide a public image URL and caption

publish_reel

The video_url MUST be a publicly accessible HTTPS URL pointing to an MP4 file. Only works for Business and Creator accounts. For photos, use instagram.publish.photo. ALWAYS confirm with the user before publishing. This action is irreversible. Publish a Reel to Instagram — provide a public video URL and caption

reply_comment

Requires a comment_id. Reply to an Instagram comment

delete_comment

Requires a comment_id. Delete an Instagram comment

refresh_token

Can be called any time after the token has been active for at least 24 hours. After refreshing, ALWAYS show the new access token and instruct the user to update their INSTAGRAM_ACCESS_TOKEN credential in Vinkius. The old token becomes invalid. Refresh your Instagram access token — extends validity for another 60 days

See how to talk to your AI agent using Instagram (Social Media & Business).

Publish this photo to Instagram with caption 'Enjoying the sunset! #vibes': https://example.com/photo.jpg

Publishing photo… Container created successfully. Media ID: 178412345. Your photo is now live on Instagram! Would you like the permalink to share it elsewhere?

Show me the insights for my last 3 posts

I've retrieved insights for your last 3 posts. Post 1 ('New Collection'): 1,240 reach, 45 saves. Post 2 ('Sale Event'): 3,500 reach, 120 saves. Post 3 ('Behind the Scenes'): 890 reach, 15 saves. Post 2 is performing exceptionally well with a 4.5% engagement rate.

Are there any new comments on the 'Product Launch' Reel?

Yes, I found 5 new comments on your 'Product Launch' Reel. Highlights include: 'Love this!', 'When will it be available?', and 'Great color options'. Would you like me to draft replies for these?

Yes. Use the `publish_reel` tool. You just need to provide a public URL for the video and your caption. Your agent will handle the container creation and final publishing to your Instagram Business profile instantly.

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