HubSpot Analytics

HubSpot Analytics MCP Connector for Claude

A+

View web analytics, track events, list reports, and get email campaign statistics through natural conversation.

5 tools Official Updated Jun 28, 2026 Official Vinkius Partner

Connect HubSpot CRM to any AI agent — instant access to your full CRM data without switching tabs.

What you can do

  • Contacts — Search, create, and manage contacts
  • Companies — Find companies by name or domain
  • Deals — Search and create deals with pipeline tracking
  • Tickets — Create and search support tickets
  • Notes — Create notes attached to any CRM record
  • Owners — View all owners and team assignments
  • Pipelines — List deal and ticket pipeline stages

Who is this for?

  • Sales Reps — Manage your CRM without leaving your AI assistant
  • Support Teams — Create tickets and notes on-the-go
  • RevOps — Pipeline snapshots and owner assignments
  • Managers — Full CRM visibility through conversation
web-analyticscampaign-trackingmarketing-reportsdata-visualizationinbound-marketing

5 tools expose this connector's capabilities to your AI agent.

hs_analytics_views

Views are named configurations that scope analytics data — similar to Google Analytics views. Use when the user asks about available reporting scopes or needs a view ID for filtered analytics queries. List available analytics views in the HubSpot account for filtering web traffic and reporting data

hs_email_analytics

Returns delivery count, open rate, click rate, bounce count, unsubscribe count, and spam report count. Use when the user asks about email campaign performance, wants to check open/click rates, or needs to audit deliverability for a specific send. Get delivery and engagement analytics for a specific HubSpot marketing email — opens, clicks, bounces, and unsubscribes

hs_web_analytics

Returns metrics like total sessions, pageviews, new contacts generated, and bounce rate. Parameters: objectType controls the report view (totals, sessions, sources), period controls granularity (total, daily, weekly, monthly), and start/end define the date range. Use when the user asks about website performance, traffic trends, lead generation from the website, or traffic source breakdown. Get website traffic analytics from HubSpot — sessions, pageviews, new contacts, and traffic sources over time

hs_list_reports

Returns report name, type, and description. These are custom reports created by users or auto-generated by HubSpot. Use when the user asks about available reports, wants to find a specific saved report, or needs to audit the reporting configuration. List custom analytics reports configured in HubSpot with name, type, and description

hs_list_events

Shows page views, email opens, form submissions, meetings, calls, and other interactions. Essential for understanding engagement history. Requires objectType (contacts, companies, deals) and objectId. Use when the user asks "what has this contact done?" or "show me the activity timeline for this deal." List timeline events for a specific HubSpot CRM record — see all activity history for a contact, company, or deal

See how to talk to your AI agent using HubSpot Analytics.

Search for contacts at Acme Corp

👥 **Contacts at Acme Corp** | Name | Email | Phone | Lifecycle | |---|---|---|---| | John Smith | john@acme.com | +1 555-0123 | Customer | | Sarah Chen | sarah@acme.com | +1 555-0456 | Lead |

Create a deal: Enterprise Package $50,000

✅ **Deal Created!** - Name: Enterprise Package - Amount: $50,000 - Pipeline: Sales Pipeline - Stage: Appointment Scheduled

Show me the deal pipeline stages

📊 **Sales Pipeline** 1. Appointment Scheduled 2. Qualified to Buy 3. Presentation Scheduled 4. Decision Maker Bought-In 5. Contract Sent 6. Closed Won ✅ 7. Closed Lost ❌

Contacts, Companies, Deals, Tickets, Notes, Owners, and Pipelines. All data respects your HubSpot permissions.

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