MCP For Claude Marketplace
Email Marketing Effectiveness

Email Marketing Effectiveness MCP Connector for Claude

A+

Calculate key email marketing KPIs and perform funnel analysis.

4 tools Official Updated Oct 1, 2026 Official Vinkius Partner
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This MCP server provides a specialized analytical engine for email marketing performance. It allows AI agents to calculate critical KPIs such as delivery rate, open rate, CTR, and revenue per email using the calculate_funnel_metrics tool. Users can also perform A/B test comparisons with compare_ab_tests, analyze audience segmentation via analyze_segment_performance, and monitor campaign health using get_engagement_health.

emailkpifunnelmarketing-automationcampaign-analysis

4 tools expose this connector's capabilities to your AI agent.

analyze_segment_performance

Identifies how different audience segments are responding to the same email content

calculate_funnel_metrics

Provides a comprehensive breakdown of the campaign performance through the entire engagement funnel

compare_ab_tests

Evaluates the performance difference between two campaign versions to identify a winner

get_engagement_health

Provides a high-level health status of a campaign based on whether rates fall within healthy industry standard thresholds

See how to talk to your AI agent using Email Marketing Effectiveness.

Calculate the funnel metrics for a campaign with 1000 sent, 950 delivered, 200 opened, 50 clicked, 10 unsubscribed, and $500 revenue.

The campaign metrics are: Delivery Rate: 95%, Open Rate: 21.05%, CTR: 5.26%, Unsubscribe Rate: 1.05%, and Revenue per Email: $0.53.

Compare two versions: Version A has 10% CTR and Version B has 12% CTR.

Version B is the winner with a 20% lift in CTR compared to Version A.

Is a campaign with a 98% delivery rate, 25% open rate, 5% CTR, and 0.5% unsubscribe rate healthy?

The campaign status is Healthy.

You can calculate delivery rate, open rate, click-through rate (CTR), unsubscribe rate, and revenue per email using the `calculate_funnel_metrics` tool.

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