Criteo Marketing API

Criteo Marketing API MCP Connector for Claude

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Equip your AI agent to manage Criteo marketing campaigns, ad sets, and budgets directly via the Criteo API.

10 tools Official Updated Oct 1, 2026 Official Vinkius Partner

Integrate the Criteo Marketing API directly into your AI workflow. Manage your commerce marketing campaigns, monitor ad set performance, and track budgets and creatives across your advertiser accounts using natural language.

What you can do

  • Campaign Management — List and retrieve detailed settings for all your marketing campaigns.
  • Performance Monitoring — Access real-time statistics and analytics for your ad sets and creatives.
  • Budget Tracking — Monitor active budgets and spend across your advertiser portfolio.
  • Audience Insights — Explore target audiences and available audience segments via chat.

How it works

  1. Connect the Criteo Marketing integration to your AI assistant.
  2. Authorize using your Criteo Client ID and Client Secret (found in the Criteo Developer Portal).
  3. Orchestrate your commerce marketing strategy through intuitive conversation.

Who is this for?

  • Performance Marketers — Quickly check campaign statuses and budget utilization on the go.
  • Digital Advertisers — Audit ad creatives and monitor performance metrics via chat.
  • E-commerce Teams — Track advertiser accounts and target audiences during project planning.
ad-campaignsperformance-marketingcommerce-mediabudget-managementad-tech

10 tools expose this connector's capabilities to your AI agent.

list_marketing_budgets

Use this tool to check the financial status of campaigns. List active budgets and their spend

list_ad_sets

Use this tool to retrieve a list of available ad set identifiers. List all ad sets (groups) within campaigns

list_advertisers

Use this tool to retrieve a list of managed advertiser identifiers. List advertisers managed in your account

list_marketing_campaigns

Use this tool to retrieve a list of campaign identifiers. List all marketing campaigns in Criteo

get_campaign_details

Provide the campaign ID to ensure accurate data retrieval. Get detailed settings for a specific campaign

get_ad_set_details

Pass the ad set ID to fetch its specific settings. Get detailed configuration for an ad set

get_marketing_statistics

Pass a report configuration object defining required dimensions and metrics. Retrieve performance statistics for campaigns or ad sets

list_ad_creatives

Use this tool to list available creative identifiers. List all ad creatives (banners, videos, etc.)

list_audiences

Use this tool to retrieve a list of available audience identifiers. List target audiences for your campaigns

list_audience_segments

Use this tool to retrieve a list of available segment identifiers. List available audience segments

See how to talk to your AI agent using Criteo Marketing API.

List all active marketing campaigns in my Criteo account.

I've found 5 active campaigns, including 'Spring Promotion 2024' and 'Retargeting Global'. Would you like to see the budget allocation for these?

Show me the performance statistics for ad set 's8s9df7' from last week.

For ad set 's8s9df7', you had 12,000 impressions, 450 clicks, and a conversion rate of 3.2% last week. The total spend was $1,250. Should I compare this to the previous week?

List all target audiences available for my advertisers.

I've retrieved 10 target audiences, including 'Frequent Shoppers', 'Cart Abandoners', and 'New Visitors'. Which audience would you like to target in your next campaign?

Log in to the Criteo Developer Portal, create a new app, and you will be provided with a Client ID and Client Secret.

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