MCP For Claude Marketplace
Braze

Braze MCP Connector for Claude

A+

Manage customer engagement via Braze — track users, list campaigns, and trigger canvases directly from any AI agent.

10 tools Official Updated Jun 28, 2026 Official Vinkius Partner
More Details Connect to Claude

Connect your Braze customer engagement platform to any AI agent and orchestrate your marketing automation and user tracking workflows through natural conversation.

What you can do

  • User Orchestration — Track new user attributes and events, identify anonymous users, or permanently delete user profiles for compliance.
  • Campaign Management — List all your marketing campaigns, retrieve detailed metadata, and instantly trigger API-based campaign sends to specific users.
  • Canvas (Journey) Control — List and inspect multi-step Canvases, and trigger users to enter specific Canvas workflows.
  • Data Export — Programmatically export user profile data by their external IDs.

How it works

  1. Subscribe to this server
  2. Enter your Braze REST API Key and Base URL (e.g., https://rest.iad-01.braze.com)
  3. Start managing your customer journeys from Claude, Cursor, or any MCP-compatible client
customer-engagementuser-segmentationcampaign-managementomnichannelevent-trackingpersonalization

10 tools expose this connector's capabilities to your AI agent.

get_canvas_details

Get details of a specific Canvas

track_user

Track user attributes or events

trigger_campaign

Trigger an API-triggered campaign

trigger_canvas

Trigger a Canvas journey

delete_user

Delete a user by external ID

export_user_ids

Export profile data for specific users

get_campaign_details

Get details of a specific campaign

identify_user

Identify a user (merge alias to external ID)

list_campaigns

List all campaigns

list_canvases

List all Canvases

See how to talk to your AI agent using Braze.

List all active campaigns in Braze.

I've retrieved your campaigns. You have 3 active campaigns: 'Welcome Series' (ID: camp_1), 'Abandoned Cart' (ID: camp_2), and 'Holiday Promo' (ID: camp_3).

Track user 'usr_992' with attribute {'loyalty_tier':'Gold'}.

The user attribute 'loyalty_tier: Gold' has been successfully tracked for user 'usr_992'.

List all Canvases configured in the workspace.

Retrieving Canvases... You have 2 active Canvases: 'Onboarding Journey' (ID: can_1) and 'Win-back Flow' (ID: can_2).

Yes! Use the `trigger_campaign` tool with the Campaign ID and a JSON array of recipient objects (e.g., `[{"external_user_id":"123"}]`).

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