Blueshift

Blueshift MCP Connector for Claude

A+

Orchestrate customer engagement via Blueshift — manage campaigns, track events, and sync customer data directly from any AI agent.

10 tools Official Updated Jun 28, 2026 Official Vinkius Partner

Connect your Blueshift account to any AI agent and orchestrate your omnichannel marketing and customer data workflows through natural conversation.

What you can do

  • Campaign Management — List all marketing campaigns, retrieve detailed execution reports, and monitor high-level performance.
  • Customer Data Orchestration — Retrieve and update detailed customer profiles, including custom attributes and identifiers.
  • Real-time Event Tracking — Track custom user interactions (purchases, clicks, views) and retrieve event histories for behavior analysis.
  • Catalog & Segment Discovery — List all data catalogs and customer segments to ensure accurate targeting.
  • Triggered Campaigns — Initiate API-triggered campaigns for specific users directly from your workspace.

How it works

  1. Subscribe to this server
  2. Enter your Blueshift User API Key and Site ID
  3. Start managing your customer engagement from Claude, Cursor, or any MCP-compatible client

Who is this for?

  • Marketing Operations — quickly check campaign statuses and customer profiles without manual dashboard searches.
  • CRM Specialists — monitor real-time event tracking and customer attributes straight from their workflow tools.
  • Growth Engineers — verify API integrations and campaign triggers using natural language.
customer-data-platformomnichannel-marketingpersonalizationcampaign-managementcustomer-profilesengagement-tracking

10 tools expose this connector's capabilities to your AI agent.

list_segments

List all customer segments

create_update_customer

Create or update a customer profile

list_campaigns

List all marketing campaigns

list_catalogs

List all data catalogs

track_event

Track a custom user event

get_campaign_detail

Get detailed report for a specific campaign

get_campaign_performance

Get high-level performance summary for all campaigns

get_catalog_items

Retrieve items from a specific catalog

get_customer

Retrieve a customer profile

get_event_history

Get history of events for a user

See how to talk to your AI agent using Blueshift.

List all active marketing campaigns in Blueshift.

I've retrieved your campaigns. You have 3 active campaigns: 'Welcome Series V2', 'Summer Re-engagement', and 'Cart Abandonment'.

Show the profile for customer john@example.com.

I found the profile for John Doe. Key attributes include: Member since 2023, Total spent $450, and 5 active segments including 'High Value Customers'.

Track a 'purchase' event for user customer_123.

Successfully tracked the 'purchase' event for customer_123. The data has been synced to Blueshift and will be reflected in their activity timeline.

Yes! Use the `get_event_history` tool with the customer's email or ID. Your agent will fetch the timeline of their interactions, such as purchases or email opens.

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